About WEP

About Wharton Entrepreneurship

Leadership

Karl T. Ulrich is Vice Dean of Entrepreneurship & Innovation at the Wharton School of the University of Pennsylvania. He also holds an appointment as Professor of Mechanical Engineering. His research is focused on innovation, entrepreneurship, and product development. He is the co-author of Product Design and Development (6th Edition, McGraw-Hill, 2015), a textbook used by a quarter of a million students worldwide, and of Innovation Tournaments (Harvard Business Press, 2009). 

He is the winner of many teaching awards, including the Anvil Award, the Miller-Sherrerd Award, and the Excellence in Teaching Award at The Wharton School. At Penn, he co-founded the Weiss Tech House and the Integrated Product Design Program, two institutions fostering innovation in the university community. 

In addition to his academic work, Professor Ulrich has led dozens of innovation efforts for medical devices, tools, computer peripherals, food products, web-based services, and sporting goods. As a result of this work, he holds 23 patents. Professor Ulrich is a founder of Terrapass Inc. which the New York Times identified as one of the most noteworthy ideas of 2005, and he is a designer of the Xootr scooter, which Business Week recognized as one of the 50 coolest products of the 21st Century. Professor Ulrich holds bachelor's, master's, and doctoral degrees in mechanical engineering from MIT.

Overview

Wharton Entrepreneurship is widely considered one the most influential Centers of entrepreneurship in the world. The Wharton School was the first to develop a fully integrated curriculum of entrepreneurial studies in 1973. Today the Goergen Entrepreneurial Management Program, named in honor of Wharton alumnus and benefactor, Robert Goergen WG62, is one of the largest entrepreneurial teaching programs available, offering more than 20 courses to some 2,000 students and entrepreneurs. The faculty of over 20 professors and practitioners teach courses for undergraduate and graduate students and guide initiatives for entrepreneurs.

The Sol C. Snider Entrepreneurial Research Center, named by its benefactor, Philadelphia Flyers owner Ed Snider in memory of his father, was the first Center dedicated to the study of entrepreneurship. Working around the world to advance understanding of entrepreneurship, Wharton researchers produce studies drawn from analysis in China, South Africa, the US and many other economies. Current research is focused on a range of topics such as large-scale job creation, productivity and international competitiveness.

Entrepreneurial outreach activities are the third component of WEP and include the following: