With faculty drawn from 10 departments, Wharton’s professors and lecturers generate the knowledge and innovations that transform global business practice
Leadership

How do you teach entrepreneurship and innovation? How do you turn a spark into a flame? How do you create a new business? Or recreate an existing business from within?
As an entrepreneur myself, I’ve tackled many of these questions personally. I’ve learned that failure feeds success. That a good idea is often not the same as a real business. And that entrepreneurship is both art and science.
That’s how we approach it at Wharton. We provide the tools, space and real-world input to fully develop your idea. Then we give you the business acumen to grow it, sustain it and scale it for success.
Thanks to our faculty, our facilities, and our extraordinary alumni network, there is truly no place like Wharton for entrepreneurs and innovators. Welcome!
KARL ULRICH
Vice Dean of Entrepreneurship & Innovation; CIBC Endowed Professor; Professor for Operations and Information Management
Research Interests: environmental issues, product design and development, innovation
Karl Ulrich has led dozens of innovation efforts for medical devices, tools, computer peripherals, food products, web-based services, and sporting goods. He holds more than 20 patents and is the co-author of Product Design and Development (5th Edition, McGraw-Hill, 2011), a textbook used by a quarter of a million students worldwide.
Professor Ulrich holds bachelor’s, master’s, and doctoral degrees in mechanical engineering from MIT. At Penn, he co-founded the Weiss Tech House and the Integrated Product Design Program, two institutions fostering innovation in the university community.
Faculty

BILL ALEXANDER
Lecturer
Research Interests: wealth creation and family business

RAFFI AMIT
Robert B. Goergen Professor of Entrepreneurship; Professor of Management
Research Interests: ebusiness, entrepreneurship, family business, strategic management, venture capital financing

VALENTINA ASSENOVA
Assistant Professor of Management
Research Interests: entrepreneurship, emerging economies, economic development, organization theory, entrepreneurial finance (venture capital, crowdfunding, and microfinance)

DAVID ASCH
Professor of Medicine, Medical Ethics and Health Policy; Professor of Anesthesiology and Critical Care Medicine; Professor of Health Care Management; Professor of Operations, Information and Decisions; Executive Director, Center for Health Care Innovation
Research Interests: clinician and patient decision making, health care management, health policy, medical ethics, physician executives, technology assessment, behavioral economics

JEFFREY BABIN
Associate Professor of Practice and Associate Director, Engineering Entrepreneurship at the School of Engineering and Applied Science
Research Interests: engineering entrepreneurship, technological innovation, marketing

ERIC BRADLOW
The K.P. Chao Professor; Professor of Marketing, Statistics, and Education; Vice Dean and Director, Wharton Doctoral Programs; Co-Director – Wharton Customer Analytics Initiative; Chairperson, Wharton Marketing Department
Research Interests: bayesian computation, latent variable models, marketing research methods, missing data problems, psychometrics

Lecturer
Research Interests: entrepreneurship, purchase and sale of closely held businesses, and real estate

Lecturer
Research Interests: law and entrepreneurship; talent rights in the gig economy; lending and fintech regulation; smart-contract roles in risk-mitigation; restructuring and bankruptcy

JEHOSHUA ELIASHBERG
Sebastian S. Kresge Professor of Marketing; Professor of Operations, Information, and Decisions
Research Interests: marketing and strategic issues related to the entertainment and pharmaceutical industries, marketing issues related to the entertainment and pharmaceutical industries., marketing research, marketing/operations/r&d interface, new product forecasting and planning models, new product planning and forecasting models, pricing

PETER FADER
Frances and Pei-Yuan Chia Professor; Co-Director – Wharton Customer Analytics Initiative; Professor of Marketing
Research Interests: lifetime value of the customer, sales forecasting for new products, using behavioral data to understand and forecast shopping/purchasing activities across a wide range of industries. managerial applications focus on topics such as customer relationship management

PATRICK FITZGERALD
Lecturer
Research Interests: early stage startups, seed to Series B growth, management team dynamics, and venture capital/angel investing

KARTIK HOSANGAR
Professor of Operations, Information and Decisions
Research Interests: internet advertising, internet commerce, internet media

DAVID HSU
Richard A. Sapp Professor; Professor of Management
Research Interests: intellectual property rights, start-up innovation, strategies for commercializing technological innovation, venture capital

RAHUL KAPOOR
Associate Professor of Management
Research Interests: innovation, technology management and strategy, industry evolution, firm boundaries, business ecosystems

KATHERINE KLEIN
Edward H. Bowman Professor; Professor of Management; Vice-Dean, Wharton Social Impact Initiative
Research Interests: employee stock ownership, innovation and technology implementation, leadership, diversity, teams, and social networks, multilevel organizational theory and research

JACQUELINE “JAX” KIRTLEY
Assistant Professor of Management
Research Interests: technology entrepreneurship, early stage strategy, strategy evolution, technology innovation

DAN LEVINTHAL
Reginald H. Jones Professor of Corporate Strategy
Research Interests: industry evolution, organizational learning, technological competition

SIMONE MARINESI
Assistant Professor of Operations, Information and Decisions
Research Interests: operational innovation, supply chain management, om-marketing interface, service operations

CADE MASSEY
Practice Professor of Operations, Information and Decisions
Research Interests: psychology, economics, behavior, optimism

ETHAN MOLLICK
Edward B. and Shirley R. Shils Associate Professor of Management; Associate Professor of Management
Research Interests: crowdfunding, distributed and user innovation, entrepreneurial strategy, entrepreneurship in innovative industries, games and business, role of individuals in firm success, self-organization among individuals

DAVID REIBSTEIN
William Stewart Woodside Professor; Professor of Marketing
Research Interests: brand equity, marketing metrics: competitive marketing strategies, product line strategy: resource allocation

DAVID ROBERTSON
Practice Professor of Operations, Information and Decisions; Host of Innovation Navigation
Research interests: innovation in strategy, creativity, productivity and leadership

LORI ROSENKOPF
Simon and Midge Palley Professor of Management; Vice Dean and Director, Wharton Undergraduate Division
Research Interests: innovation diffusion, learning in interorganizational networks, technological and organizational evolution

STEVE SAMMUT
Senior Fellow, Health Care Management
Lecturer, Entrepreneurship
Research interests: private equity and venture capital in emerging markets; private sector health care activity in emerging markets; biotechnology and health care entrepreneurship; health care management capacity building in developing countries; technology transfer; innovation and knowledge management; and, history of entrepreneurship in pharmaceuticals and biotechnology.

ROM SCHRIFT
Assistant Professor of Marketing
Research interests: consumer behavior

NICOLAJ SIGGELKOW
David M. Knott Professor; Co-Director of the Mack Institute for Innovation Management
Research Interests: competitive strategy, evolution of fit, firms as systems of interconnected choices

HARBIR SINGH
Mack Professor of Management; Co-Director, Mack Institute for Innovation Management; Vice Dean, Global Initiatives
Research Interests: corporate governance, corporate restructuring, joint ventures, management buyouts, strategies for corporate acquisitions

LUCIAN TAYLOR
Assistant Professor of Finance
Research Interests: corporate finance, corporate governance, entrepreneurship, learning, financial fragility and crises, portfolio management

CHRISTIAN TERWIESCH
Andrew M. Heller Professor at the Wharton School; Senior Fellow Leonard Davis Institute for Health Economics; Co-Director, Mack Institute of Innovation Management
Research Interests: innovation management, healthcare operations, new service delivery models, lean operations

PETER TROPPER
Lecturer
Research Interests: private equity, emerging markets, entrepreneurship, SME finance

GERRY TSOUKALAS
Assistant Professor of Operations, Information and Decisions
Research Interests: operations, economics, finance

STEVEN WEINER
Lecturer
Research Interests: intellectual property rights, patent strategies, technology innovation and differentiation, R&D commercialization, artificial intelligence (AI)

KEVIN WERBACH
Associate Professor of Legal Studies and Business Ethics
Research Interests: digital convergence, internet policy, gamification, telecommunications regulation, online learning innovations

DAVID WESSELS
Adjunct Associate Professor of Finance
Research interests: corporate valuation, venture capital, performance management

TYLER WRY
Assistant Professor of Management
Research intersts: entrepreneurial motivation, organizational identity

PINAR YILDIRIM
Assistant Professor of Marketing
Research Interests: media, advertising, industrial organization, social networks, social media, news media, user-generated content, privacy, political economy, open innovation, two-sided matching, search engines

JOHN ZHANG
Murrel J. Ades Professor; Professor of Marketing; Director, Penn China Center
Research Interests: channel and retail management., competitive strategies, market entry, targeted pricing and other pricing strategies